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What Are the Best Things to Sell on Etsy?

Etsy is among the most beloved online selling platforms in the world. If you're an aspiring seller, you can't go wrong with choosing this marketplace to begin your e-commerce journey. However, setting up your shop requires research – you need to know what the best things to sell on Etsy are. That's a fool-proof way to ensure your store attracts customers and your small business grows. Let's look at some of the most popular categories on Etsy.

A girl in a white shirt wearing matching pieces of jewellery
What is the best thing to sell on Etsy? There is more than one right answer!

Handmade Jewellery Is Among the Best Things to Sell on Etsy

When you say Etsy, the word that automatically comes to mind is handmade. Etsy shoppers know this marketplace platform is the go-to place for all sorts of handmade items, and jewellery is among the most searched-for products. Many successful Etsy shops offer various types of unique jewellery, attracting numerous buyers. 

Necklaces, bracelets, rings, and earrings – everything is in demand on this online marketplace. What customers love about jewellery on Etsy is that you can find affordable pieces of great quality. Many shops also offer personalised jewellery, which adds to their appeal. Trust us when we tell you that customised items will help you attract more buyers. It's just one of many great tricks Etsy sellers use. If you want to learn a few more, check out the video below.

What Other Handmade Products Should You Consider Selling on Etsy?

As we said, Etsy shoppers enjoy browsing through handmade items from various categories. There's no better feeling for a shopper than finding something truly unique on this platform. Sellers have recognised that and branched out to other categories apart from jewellery. 

When looking at the best-selling items on Etsy, handmade candles, soap, and various types of art often come up in the search results. If you're a creative soul, you can surely come up with something interesting to present to this community. 

Crafts & Supplies Are Quite Popular 

This is a highly profitable category. It's easy to see why, as Etsy is known as a popular platform for creative and artistic types. Whatever kind of crafts and supplies you can think of, the chances are that you can sell them on Etsy successfully. The same goes for tools and DIY kits for crafting projects

The best thing about this category is that you can also sell to other Etsy sellers – those who make handmade art, crafts, and jewellery. Here are a few examples of crafts and supplies you should think of adding to your Etsy shop offer:

  • Beads, 
  • Gems, 
  • Hooks, 
  • Claws, 
  • Stones, 
  • Charms, 
  • Stickers. 
Beads and handmade jewellery in open boxes
Crafts and their accompanying tools can offer a world of opportunities for sellers

Etsy Shoppers Love Eco-Friendly Items

Sustainability is an important consideration for shoppers on this multi-vendor marketplace platform. A huge range of reusable and zero-waste products is sold effortlessly here. From basics like tote bags and clothes made of organic cotton to more intriguing items such as biodegradable phone cases and reusable beeswax wraps, there are plenty of sustainable products you can sell on this platform. We also recommend reusable cotton pads, metal straws, and eco-friendly cosmetics like deodorants and oils. 

You Can Also Work the Sustainability Angle With Vintage Products 

Speaking of sustainability, vintage products fall into this category as well. Your first thought is likely vintage clothing, but there are many other excellent categories aspiring sellers can explore. For example, vintage furniture is a huge hit on Etsy, especially pieces made of high-quality wood. Vintage home decor and artwork are also in demand, as are dishes and glassware. 

A brown wooden drawer cabinet
Quality pieces of wooden furniture are extremely popular among Etsy buyers

Digital Products Are a Low-Risk Yet High-Reward Category

If you want to start an online business with no money, digital products are undoubtedly the best choice. Think about it – your production costs will be zero, and you won't have to worry about any shipping-related hassle. 

There's also no need to manage a physical inventory. It's as simple of an e-commerce business as it gets – you just need to choose what digital products you'll sell. Popular choices include printable planners, social media templates, and printable wall art. 

Unique Clothes Are Easily Sold on Etsy

One-of-a-kind pieces of clothing are in high demand on Etsy. Remember, handmade pieces do quite well on this platform. For example, knitted and crocheted pieces are very popular. Many sellers also offer modified clothes to which they've added their personal touch, making them into unique pieces. We can't forget about prints as well. If you have a talent for creating unique prints, maybe they can find their place on garments like hoodies, T-shirts, and sweatshirts. 

Three yarn balls and knitting needles
If you can knit, Etsy is a great place to offer your creations 

Don't Limit Yourself to Etsy – Start Selling on Multiple Platforms

As your business expands and your revenue increases, you should start thinking about branching out to other platforms. What stops many sellers from doing so is the fear of being overwhelmed. Managing multiple inventories and a huge number of listings can get confusing easily.

Luckily for you, things don't have to be so complicated if you have a reliable crossposting tool by your side. In other words, you need quality multichannel listing software to help you handle all your listings across different platforms. That's exactly what Zipsale is – a helpful tool that will turn a complex online business into an enjoyable one. Sign up today and start crossposting with Zipsale!

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