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What Are the Best Selling Second-Hand Goods on eBay?

eBay stands out as a hub for various items, ranging from everyday essentials to hard-to-find products. Among these, the best selling second-hand goods on eBay are often within the most obvious categories, such as home decor, electronics, and clothing. Uncovering these top-selling items highlights the evolving interests of eBay's diverse user base. If you want to have a thriving e-commerce business on the most popular online marketplace platform, have a look at our list.

A woman holding shopping bags
Learn all about the goods to sell on the popular multi-vendor marketplace platform

#1 Electronics Are the Most Popular Second-Hand Goods on eBay

Pre-loved electronics have emerged as one of the most popular items on eBay, as there is a growing consumer interest in sustainable purchases. There are numerous people looking to sell used items, and the tech category is the right place to start.

Smartphones, gaming consoles, and laptops are particularly popular and sought after. This has encouraged many tech enthusiasts to open an online store on eBay, turning their passion for gadgets into profitable ventures. If you want to see people buying your items and visiting listings, check out this category.

Marketers' Statistics on Leading Brands In the Electronics Category?

Reports have shown that the category of "Electronics & Accessories" reigns supreme, accounting for 16.4% of all sales on this online marketplace platform. These statistics are a clear indicator of the best things to resell for profit. 

Within this category, Bluetooth-enabled devices stand out, with five out of the twelve most-sold electronic items featuring this technology. Among the leading brands, names like Apple, Samsung, and Sony are always at the forefront. Their smartphones, headphones, and smartwatches yield a significant resale value.

Apple smartphones and laptops on a table
Online selling business can thrive within an electronics category

#2 Clothing Finds for Men Attract a Lot of Buyers

If you're not tech-savvy and you cannot find a way to source electronics online, try the second-best category - clothing, particularly men's clothing. Making money on eBay by flipping second-hand goods is excellent with clothing. 

High-demand items include branded sneakers, vintage T-shirts, and designer jackets, all of which have a dedicated buyer base. The key to success is pricing goods appropriately. Know brand values and current fashion trends to enhance sales potential. Capitalize on limited-edition sneakers or a classic leather jacket.

Watch the video below for tips on how to sell men's clothing.

#3 Customers Buy A Lot of Hard-to-Find Shoes of Popular Brands

Worn but unique and hard-to-find shoes from popular brands are drawing in a multitude of customers on eBay. This trend has carved out a niche for the reseller of shoes and sneakers, especially those who specialize in rare or discontinued styles from coveted brands.

Sneakerheads, in particular, are often willing to pay a premium for specific models or collaborations that are no longer available in mainstream retail outlets. As a result, savvy resellers who offer these rare finds are positioned to capitalize on this demand

To Sell Fast Use Auctions for Unique Pairs of Shoes and Clothes

Auctions have proven to be an effective strategy for selling pairs of shoes and clothes quickly. This method taps into the competitive nature of buyers, especially when the items are highly coveted. Auctions create a sense of urgency and exclusivity, often leading to higher engagement and, in some cases, higher final selling prices. 

For sellers, this approach can be beneficial when dealing with limited-edition sneakers or designer clothing pieces that are not easily found in regular retail channels. We recommend setting a reasonable starting bid and allowing the market to dictate the final price so sellers can capitalize on the demand for these unique items in the world of the second-hand market.

A woman taking a picture of sneakers
To be successful on one of the best online-selling platforms, use the auctions feature

#4 Home Decor Products Always Bring New Customers to the Online Shop

If you are aiming to have a successful e-commerce business, tapping into the home decor category is always a good step. On platforms like eBay, the diversity and personal touch offered by home decor items resonate strongly with shoppers looking to add character to their living spaces. This category's popularity is fueled by a variety of goods, each appealing to different aesthetic preferences and functional needs. Most people are shopping for things such as:

  • Second-hand furniture,
  • Decorative throw pillows and blankets,
  • Handmade pottery and vases,
  • Unique lighting fixtures,
  • Seasonal decorations,
  • Indoor plants and planters.

How to Promote Home Decor Products So Buyers Don't Leave Your Auctions?

To ensure that the home decor product listings capture and retain buyer interest, use effective promotion. Initially, high-quality photos and detailed descriptions are essential to showcase the unique attributes of each item. Enhancing visibility through eBay's promotional tools, such as promoted listings, can also significantly increase the chances of the products being seen.

Moreover, optimizing titles and descriptions with relevant keywords can help listings rank higher in eBay's search results. What is more, engaging with your audience through eBay's messaging system and providing excellent customer service can build trust and encourage repeat visits.

When all else fails, and if your listings are not getting the desired attention, use crossposting software. This tool allows you to list your items on multiple platforms simultaneously, broadening your reach.

A woman putting a sticker on a box
Make sure to use crossposting tool to reach more customers who will buy the product

Marketing Statistics and Info For Listing Best Selling Second-Hand Goods on eBay?

Analysis over the past year has shown that certain categories consistently perform well, with Electronics & Accessories, Men's Clothing, and Home Decor products leading the pack. Learning about seasonal trends, buyer preferences, and pricing strategies within these categories can significantly enhance sales performance throughout the year

For instance, electronics see a surge in demand during holiday seasons and major sales events, while fashion items may peak in popularity during seasonal changes. Additionally, incorporating SEO-friendly titles and descriptions, utilizing eBay's promotional features, and actively engaging with customer feedback can boost visibility and credibility. Sellers should also pay close attention to eBay's evolving algorithms and adjust their strategies accordingly.

The Ultimate Hack - Use a Crosslisting Software

The concoction that can speed up the process of growing an e-commerce business is using both a crossposting app and listing within a popular second-hand category. With the right products and the most reliable selling tool, success is attainable. We recommend learning about the perks of a multichannel listing software that can present your listings to different buyers from Shopify, Vinted, Etsy, Depop, eBay, and Poshmark simultaneously. Apart from this, you can list through software that takes the complexity out of the listing process. Without further ado, use Zipsale, a software to sell on both eBay and Depop, and see all of the listings bought. Sign up today!

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