
Depop’s UK marketplace has never stood still, but 2025 is shaping up to be a particularly exciting year. What started as a niche app for vintage lovers has become one of the most influential second-hand fashion platforms in the country - with Gen Z at the wheel. Today, shoppers aren’t just looking for clothes; they’re looking for meaning. They want pieces that are sustainable, nostalgic, and versatile enough to outlast short-lived trends.
This year, Depop is highlighting a movement called “The New Fundamentals” - timeless staples that fit seamlessly into any wardrobe. For sellers, that means opportunity. If you understand what’s trending, know how to present your items, and use smart tools to manage your inventory, you can tap into a wave of buyers who are eager to shop second-hand.

Below, we’ll walk through the top-selling categories on Depop in 2025, share practical strategies from real sellers, and show how Zipsale can help you take your reselling business beyond Depop - and onto every major second-hand marketplace.
Vintage clothing is still the heartbeat of Depop. Why? Because buyers, especially Gen Z, want more than just “something to wear.” They crave originality and nostalgia. A thrifted 90s blazer tells a story. A Y2K band tee sparks memories. A perfectly worn-in trench coat feels one-of-a-kind.
Expert insight: “Vintage t-shirts, especially those with rare graphics or pop culture references, can easily sell for £40–£60 or more, depending on rarity and condition. Using keywords like ‘rare’ or ‘Y2K’ helps attract collectors and trend-seekers.”

This year marks a shift away from fleeting micro-trends and toward wardrobe staples that stand the test of time. Think: high-quality denim, versatile knitwear, and classic blazers. Sellers who stock up on these “essentials” are seeing better sell-through rates and repeat customers who come back looking for the next staple piece.
While fashion drives most of Depop’s sales, collectibles and pop culture pieces are exploding in popularity. The right item doesn’t just complete an outfit - it connects people to a moment, an era, or even their favorite celebrity.
Seller experience: “Sneakerheads are everywhere on Depop. Iconic models like Nike Air Force, Jordans, and Adidas always move quickly - no one wants to pay retail when they can score a deal on Depop.”
Celebrities and influencers shape demand in real time. If Harry Styles or Olivia Rodrigo is spotted in a particular jacket, you can bet that jacket will spike in demand within days. The most successful Depop sellers keep one eye on TikTok, Instagram, and red-carpet looks. By sourcing inventory that aligns with these cultural moments, they stay one step ahead.

If clothing is the foundation of Depop, footwear is the crown jewel. Shoes bridge practicality and style, and buyers are willing to pay more for pairs that last.
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Pro tip: High-quality photos and accurate sizing details are non-negotiable. A clear description of condition (from “gently worn” to “like new”) builds buyer trust and reduces returns. Think of your listing as part shop window, part product manual.
Accessories are the hidden heroes of Depop sales. They’re affordable, often bought on impulse, and they ship easily. For sellers, they’re a smart way to increase your average order value.

Accessories also adapt beautifully to the calendar. Festivals bring demand for hats and bags, while autumn and winter drive sales of scarves and belts. And because accessories are easy to cross-list, they’re perfect for expanding your presence on multiple marketplaces.
Depop may be your main shopfront, but serious sellers know that success comes from casting a wider net. Platforms like eBay, Vinted, and Etsy all attract different buyer bases. The problem? Cross-listing can create chaos. Overselling the same item on two platforms, juggling inventory, and manually editing listings eats up valuable time.
This is where Zipsale steps in. Our platform is designed to remove the headaches of multi-platform selling so you can focus on what you do best: sourcing and selling.
With Zipsale, you can:
Getting started is simple: