Where Can I Sell Sneakers in 2025?
If your shoe rack is bursting with kicks you no longer wear or never even wore, you're probably wondering – where can I sell sneakers? Which online selling platforms work best for footwear? No matter if they're Jordans, Yeezys, or a customised pair, we've rounded up a couple of promising marketplaces where your shoes can find a new home and, best of all, where you can create a successful business.
Where Can I Sell Sneakers Online? eBay Is Always a Great Place to Start
If you're just getting started with reselling shoes and sneakers, eBay is the place to be. With 134 million active buyers worldwide, everything from the daily beaters to the ultra-rare grails can be listed on eBay. However, make sure to first get acquainted with eBay sneaker fees. While the exact amount you will be charged depends on numerous factors, eBay remains one of the best places to start a resale business because the associated costs are generally low.
Once you figure out the eBay fees, you're basically ready to go. To start making money on this iconic platform, you should make the listings as detailed as possible, upload multiple photos, and maybe even auction the sneakers to the highest bidder. A little effort in your listing can turn your closet clutter into a successful business venture.
Depop Is Great for the Most Stylish and Fashion-Forward Kicks
Depop is the go-to app for some stylish finds, mainly targeted towards a younger, trend-savvy audience such as Gen Z and millennials. If this sounds like the vibe you're going for, and you've got some sneakers that are fashion-forward or rare, it's time to put these items on sale on Depop.
Listings are highly visual, so you'll want to treat your product photos like mini editorials. This means clean backgrounds, strong lighting, and maybe even a cool outfit to show how the sneakers fit into a full look. If the kicks are cool and your listings are well-curated, a Depop reselling business can be a pretty profitable side hustle, with the potential of becoming even more than that.
Shopify Is Another Great Online Marketplace Platform for Kicks
If you're ready to get more serious than just posting a couple of listings here and there, Shopify is like a level-up. This platform streamlines the whole process of starting an e-commerce business, all with your own branding.
It's perfect for resellers looking to scale or build a boutique-style experience, especially if you've got a steady inventory or a unique niche, like vintage Jordans or custom Air Forces. Compared to the other options, this multi-vendor marketplace platform might require a bit more effort upfront, but it's well worth the trouble.
Where Can I Sell Used Sneakers? Vinted and Etsy Can Be Lucrative
Looking to tap into the more vintage crowd? Vinted and Etsy both have something to offer, just in very different ways. Vinted is great for casual sellers who want a simple, no-fee setup. It's popular in Europe, especially for secondhand fashion, and ideal for moving everyday sneakers, retro styles, or lightly worn kicks.
On the other hand, having a successful Etsy shop is a bit more nuanced, as this platform for selling online leans more into the curated and creative scene. While it's not traditionally known for sneakers, Etsy can be a surprising winner for all things vintage, custom-painted sneakers, or super rare finds.
Who knows? Maybe you will find success on both platforms. If that's the case, just make sure to keep all of your listings organised, and that's best done with a crossposting app such as Zipsale. And if you need some tips on how to clean the footwear before the photoshoot, check out the video below:
Vestiaire Collective Is Perfect for the More Luxurious Finds
If your sneaker collection includes limited-edition drops and high-end labels, Vestiaire Collective is the ideal platform to list them. On this platform, buyers are specifically looking for upscale, premium pieces, so there's also a top-tier authentication service so that they can shop with confidence. All in all, if your kicks come with a dust bag, this is their natural habitat.
A Couple of Tips for Reselling Sneakers Online
As we've gone through the different platforms, we've covered some specific tips, but there are also plenty of universal strategies that can make a huge difference when starting an online business. Here are the most important tips to have in mind:
- Take high-quality photos with good lighting and clean backgrounds,
- Write honest, detailed descriptions, including model name, size, and condition,
- Check similar listings first so you can price the item accurately,
- Keep the packaging clean and professional to improve reviews and repeat customers,
- Use social media to promote your listings and build an audience.
Stay Organised With Multichannel Listing Software
Out of all the tips for reselling sneakers online, staying organised with your listings is hands-down the most important one. You can have the best photos and perfect pricing, but if you accidentally sell a pair twice, it can take a toll on your reputation fast. This can happen more easily than you think, especially as your business grows. So, if you're thinking about posting on multiple platforms at once, getting crosslisting software is a total game-changer.
Flipping Kicks Is Much Easier With Dedicated Software for Selling Online
We've covered the best platforms for reselling sneakers, no matter if they're a cute vintage find or a full-blown designer collab. There are other options you can explore, such as ASOS Marketplace, GOAT, StockX, and others. Have a look at each one, figure out what sells best, and come up with the most effective reselling strategy.
While starting with just one platform can be a good move for absolute beginners, why not take advantage of the best online selling platforms all at once? After all, with our well-developed crosslisting software, Zipsale, it'll feel like managing a single store. Sign up today and see just how easy it is to turn your sneaker side hustle into a smooth, multi-platform business when you've got the best crossposting tool working for you.
