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What Is Shopify Plus vs Regular Shopify Options

Shopify provides business owners with a user-friendly interface and a plethora of features. Yet, as businesses grow and ambitions soar, some seek more customization and control of their stores. This is where Shopify Plus enters. But what is Shopify Plus and what different features does it offer? If you'd like to know what plan is appropriate for your resale business, learn vital information that would help with making the final decision. 

Two women smiling at each other
Shopify provides four different subscription plans for its standard store offerings.

What Is Shopify?

Shopify, at its core, is a subscription-based e-commerce platform that allows aspiring resellers to create and manage their online stores. It offers a range of subscription options. The basic starter plan is available at $29 per month and includes a branded storefront and tools for reselling with Shopify both in-person and online. What you can expect to get from the standard plan are:

  • Free shop themes,
  • AI features,
  • One-click checkout,
  • Custom domain. 

Additionally, the platform's functionality can be extended through the use of numerous available apps, making it a scalable choice for e-commerce ventures of all sizes.

What Is Shopify Plus Plan?

This is an advanced version of the basic platform plan, crafted specifically for substantial enterprises in high-volume transactions, often surpassing $1 million in gross merchandise value. It's an ideal platform for those aiming to start a resale business, offering an array of features designed to make reselling profitable at a large scale.

The premium plan offers users increased storefront functionality, including the feature to operate up to nine storefronts, a customizable checkout experience, and the availability of unlimited staff accounts. The resellers are supported by a merchant support manager and 24/7 customer service. The transaction fees are reduced and the there's the option to engage in business-to-business sales activities.

A woman writing on a piece of paper next to a laptop
Shopify Plus provides features that are generally exclusive to bigger enterprises.

What is the Difference Between Shopify and Shopify Plus?

The primary distinction between Shopify and Shopify Plus lies in their target user base and the range of functionalities each has. The basic version serves as an ideal platform for individuals and small businesses looking to start an e-commerce business. They will gain access to an array of themes, a comprehensive collection of apps (both free and paid), and extensive payment options. 

In contrast, Shopify Plus is intended for larger enterprises, particularly those with resale figures reaching into the millions. It amplifies the merchant experience with advanced features like the Merchant Success Program and the Shopify Plus Academy for educational resources. Apart from this, users of the advanced plan get access to apps designed for analytics, customer rewards, and content management. Also, sellers can create up to 10 different shops. This option is a good choice for full-time resellers.

A person packaging clothes
Through Shopify's sales channels, you can reach the best online selling platforms

How to Make the Decision Between the Two?

Make the decision by taking into consideration your business size, sales volume, and future goals. If you're just starting, the standard plan provides a comprehensive set of tools and features to help you have a successful Internet store. It offers a user-friendly platform with a variety of themes, apps, and payment options suited for growing businesses. 

On the other hand, the upgraded version should be used for selling goods online on a larger scale. Still, there are some key differences that you should know if you are still indecisive.

Consider Sales Limits as a Beginner or Pro

It's considered that the online marketplace platform doesn't restrict selling, but this is not the case. It's a fact that with the premium plan, the sales are unrestricted completely. However, this is thought for the basic plan as well by any resellers. 

But, the crux of the matter is that the platform suggests, after surpassing the purchases of 100,000, to upgrade to a different plan. So, if you have a large number of customers, double-check what option would be ideal for you.

 a woman taking a photo of a product
Increasing sales as an online seller is possible with crossposting software

Pricing Is Important If You Are Starting a Store Without Money

Probably the most important difference is the pricing. The core plans are intended for smaller and midsize resale businesses. The costs are fixed and the most affordable one is $5 per month. Costlier ones include basic and retail plans which are priced at $39/month and $89/month respectively. But, the Shopify Plus version comes for $2,000 each month. This is the starting cost since another price can be determined based on the percentage of monthly sales. 

Payment Processing Fees Make a Difference

A great tip for e-commerce owners is to closely examine payment processing fees. For Shopify Standard users, the Basic plan entails a fee of 2.9% plus 30 cents for online card transactions and a flat rate of 2.7% for sales conducted in person. The regular plan slightly lowers these charges to 2.6% plus 30 cents for online and 2.5% for in-person transactions.  

On the other hand, with the upgraded platform version the credit card charges are different due to the location of the buyer. There's 0.15% for transactions for third-payment processors. But, there's a catch - with Shopify Payments there is no fee.

A person putting a coin in a piggy bank
When leveraging external payment gateways, there is a fee structure

Final Verdict for Shopify vs Shopify Plus

With higher costs comes more responsibility. This means that using the advanced Shopify plan should come out of a confident decision that the resale business can reach high sales margins. For beginners who want to test out the waters, the standard plan would be perfect. The pricing and the processing fees are the two aspects that bring clarity to what version should be selected.

Get the Latest Features for Improving E-Commerce Sales With a Crossposting Tool

Don't feel discouraged if you are not yet in the position to use Shopify Plus. We'll reveal a trick you can use to reach popularity among resellers. This can be done via a crossposting tool that connects multiple platforms and posts the same listings on each multi-vendor marketplace platform. A cross-listing software takes the load off your shoulders and controls the inventory for you. 

All you have to do is use the interface of the crossposting app to decide what listing to activate or deactivate. Also, the multichannel listing software offers features such as Auto-Delisting and Sell Similar to improve the operations of the shop. To discover the benefits of one of the best online selling tools, sign up for Zipsale

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