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How to Use Shopify to Make Money - A Beginner’s Guide

If you're curious about how to use Shopify to make money, you'd be surprised at the versatility the platform offers! With the rise of online selling tools, the dream of starting your own business or finding creative side jobs is more accessible than ever. A mere hobby can turn into a flourishing store, and Shopify presents endless possibilities to monetize your passions. Check out the ideas that can help you decide.

A man taking a photo of shoes
Ask yourself - what are the core skills I can use to profit from?

How to Use Shopify to Make Money - The Basic Answer

There are numerous ways you can use Shopify to make money. The most common answer is to start a resale business. However, you can choose different business models, from providing courses to opening a dropshipping business. However, the safest way to profit is by opening an online store. It's crucial to choose a niche wisely and discover what interests you would want to pursue. 

Then, ensure that the store ranks high in search results by using relevant keywords and high-quality images. Since customers can't physically touch the products, clear, detailed photos are crucial for sales. Bear in mind that success in e-commerce requires patience, learning, and constant adaptation.

Two women smiling and talking
With different Shopify subscription levels, you'll be able to create a specific type of store

Become a Top Online Reseller

The best decision is to use Shopify to become an online reseller. You can easily source and sell a wide variety of products without the need to create anything new. This method is particularly enticing for those who want to start their own business with minimal investment. Whether it's through purchasing and flipping vintage finds, there are many routes that can be taken. The time that will be required to get a Shopify store off the ground depends on what you want to sell and whether you've prepared appropriately. 

Source and Flip Second-Hand Items

For absolute beginners who want to begin earning money, sourcing and flipping second-hand items is a great e-commerce strategy. What can be done is purchasing gently used or vintage items at a lower price and reselling them at a profit. Shopify, with its comprehensive tools and user-friendly interface, makes it easy to create an attractive storefront. Setting yourself apart from the competition is important in the second-hand market.

The number of sales hinges on the talent to find items in thrift stores, garage sales, or best online selling platforms and marketing them effectively. It helps immensely if you have an eye for trends and a knack for highlighting the uniqueness of each piece.

Woman holding a credit card and a phone
Even the clothing or items from your own home can become a store inventory

Offer Handmade Custom Products

It's known that Etsy is the main online marketplace for arts and crafts. However, you can use Shopify to create your own crafts store. If vintage and second-hand items are unavailable, focus on one-of-a-kind creations that would build a distinctive brand online. Provide a personalized experience that customers highly appreciate. 

The platform can only be a way to create listings of your products. Incorporate customizable options, allowing buyers to tailor their purchases to their exact preferences. The only thing to do is have an option for orders.

Give Reselling Digital Products a Try

Another great approach to online marketplaces is becoming a full-time reseller of a wide array of digital goods. With Shopify, a reseller can sell anything from ebooks and music samples to audio clips and digital art. There are immediate benefits of this business model such as instant delivery and the absence of physical inventory, not to mention low overhead costs. This model suits those looking to monetize their expertise or creative output but with the convenience of working anywhere, anytime.

For more help, check out the video below.

Create a Dropshipping Business

If you are just interested in selling with Shopify but not in making products or having a physical inventory, there's another option. The dropshipping model, where products are shipped directly from the supplier to the customer, eliminates the need for inventory management. Business owners can easily set up a shop and select items from suppliers, concentrating on two things - marketing and customer service. Here is a list of tips that would help along this journey:

  • Follow emerging trends,
  • Use SEO-optimized descriptions,
  • Use paid ads to drive traffic,
  • Excel in customer service.

Provide Online Workshops and Courses

When struggling with deciding on the best things to resell, opt for offering you knowledge. If you are ready to share insights with eager learners, set up an online course or workshop. To stand out, focus on creating unique content that goes beyond what’s already available. Interactive elements such as live sessions work well with the majority of users. 

This is the most complex concept to launch but don't worry it's manageable. Sometimes weeks or even months are needed for preparation. Bear in mind that a course app can be integrated into Shopify's shop to manage the sale of courses.

A woman filming herself doing yoga
Adding live Q&A sessions or office hours boosts your course's attractiveness.

Apart From Shopify, Proliferate to Other Online Marketplace Platforms

For beginners, starting on one multi-vendor platform is the right choice. However, once you grow a following, it's best to offer services and products on multiple marketplaces. To achieve this, you'd need a crossposting tool. Most commonly, cross-listing software is used to connect numerous sites such as Depop, eBay, Etsy, Shopify, Vinted, and Facebook Marketplace. One multichannel listing software that offers such features is Zipsale

This crossposting software serves as a path for one item to reach millions of users across different sites. With additional features aiming to simplify the resale process, you can rely on this selling software to be a useful partner. Register with our software for selling online right now!

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